In a world filled with complex information, communicating clearly and concisely is essential. Whether you’re crafting a business proposal, writing an email, or even just composing a social media post, the importance of plain English cannot be overstated. In this guide, we’ll explore the principles, tips, and practical strategies to help you master the art on how to write in plain English.

Understanding Plain English Writing

Clear communication starts with understanding the principles of plain English writing. It’s about more than just simplicity; it’s about clarity and effectiveness.

Essential Tips on How to Write in Plain English

Writing in plain English is crucial for effective communication, as it ensures that your message is clear and easily understood by a broad audience. Here are some essential tips for plain English writing:

Know Your Audience:

Understand who you are writing for and tailor your language to their level of expertise and familiarity with the subject matter.

Use Simple Words:

Choose simple and familiar words over complex ones. Avoid jargon and technical terms unless you’re sure your audience understands them.

Short Sentences:

Keep your sentences short and to the point. Long sentences can be confusing and are more prone to misinterpretation.

how to write in plain english

Active Voice:

Use the active voice to make your writing more direct and engaging. Passive voice can make sentences wordy and obscure.

Organise Information:

Present your information in a logical order. Use headings and subheadings to break up text and make it easier to follow.

Avoid Redundancy:

Be mindful of unnecessary repetitions. Trim down your sentences to convey the message without unnecessary words.

Be Specific:

Use concrete and specific language. Avoid vague terms that might leave your readers guessing.

Check Readability:

Use tools like the Flesch-Kincaid Readability Test to ensure your writing is accessible. Aim for a reading level that matches your audience.

Eliminate Ambiguity:

Be unambiguous in your writing. Ambiguity can lead to confusion, and readers may interpret your message in different ways.

Provide Examples:

Use examples to illustrate your points. This can make abstract concepts more tangible and help readers relate to your message.

Edit and Revise:

Review your writing with a critical eye. Edit for clarity and conciseness. If possible, have someone else review your work for feedback.

Use Contractions:

Contractions (e.g., “don’t” instead of “do not”) make your writing more conversational and approachable.

Avoid Jargon:

If possible, avoid jargon. If you can’t or don’t want to avoid them, just ensure you clearly explain what it means. This ensures your readers understand the terms you’re using.

Be Consistent:

Maintain consistency in your language, style, and formatting throughout your document. This helps create a cohesive and easy-to-follow piece of writing.

Consider Visual Elements:

Use visuals like charts, graphs, or bullet points to supplement your text and make complex information more digestible.

Remember, the goal of plain English writing is to convey your message clearly and efficiently. By following these tips, you can improve the accessibility of your writing and reach a broader audience.

Practical Strategies for Plain English Writing

Moving beyond theory, let’s explore actionable strategies to implement plain English in your writing. Encourage a conversational tone to engage readers and make your content more accessible. Showcase the power of examples, analogies, and concrete language in conveying complex ideas. Provide tips on breaking down lengthy paragraphs, using headings, subheadings, and bullet points for better organisation. Stress the importance of meticulous proofreading to catch any potential pitfalls.

Resources and Tools for Plain English Writing

No journey towards mastering plain English is complete without the right resources. Introduce readers to online and offline tools that offer guidelines, examples, and exercises for improving their writing. Recommend reputable plain English style guides and dictionaries for ongoing reference and guidance. Take this opportunity to introduce your services, emphasising how you can support your audience in their quest for clearer communication.

The Impact of Plain English on Communication

The adoption of a plain English writing style not only simplifies the exchange of ideas but also positively influences various aspects of life and professional interactions.

Clarity in Professional Settings

The business world thrives on effective communication. Employers and employees alike benefit from clear directives, unambiguous policies, and comprehensible documentation. Misunderstandings, often stemming from convoluted language, can lead to costly errors. For instance, a poorly worded contract might result in legal disputes, causing financial and reputational damage to involved parties.

Conversely, companies that prioritise plain English in their communication strategies experience smoother operations. Employees understand their roles, clients comprehend terms and conditions, and stakeholders have a clearer view of organisational goals. This clarity not only enhances productivity but also fosters a positive work environment.

how to write in plain english

Real-world Consequences of Unclear Communication

In sectors like healthcare, where precise information is critical, unclear communication can have severe consequences. Medical professionals conveying complex diagnoses in convoluted language may leave patients confused and anxious. In emergencies, unclear instructions can jeopardise patient safety.

Government agencies are not immune to the pitfalls of unclear communication either. Ambiguous public health guidelines or convoluted legal documents can lead to non-compliance or, at the very least, public frustration. The impact extends to citizens’ trust in institutions, with the potential for decreased civic engagement.

Benefits of Plain English in Everyday Life

Beyond professional settings, the impact of plain English permeates everyday life. Consider product instructions, where clarity directly affects the user experience. Consumers are more likely to follow instructions and make informed choices when information is presented straightforwardly. This can prevent accidents, enhance user satisfaction, and contribute to brand loyalty.

In educational settings, teachers employing plain English facilitate better understanding among students. Clear explanations, uncomplicated instructions, and accessible learning materials create a more conducive learning environment. Students from diverse backgrounds, with varying levels of proficiency, benefit from a pedagogical approach that prioritises clarity.

The adoption of plain English in communication practices mitigates these risks and brings about a host of benefits. From improved professional interactions to enhanced everyday experiences, the impact of clear and concise communication is undeniable. As we navigate the complexities of the modern world, the value of plain English becomes increasingly evident, promoting understanding, efficiency, and positive outcomes.


As we conclude this comprehensive guide on how to write in plain English, it’s essential to reflect on the key takeaways. Summarise the steps and content covered in the article, addressing the problems faced by the target audience and highlighting the solutions provided. Remember, clear communication is a powerful tool, and by mastering plain English, you’re setting yourself up for success in various aspects of your personal and professional life. Contact us today to learn more about our translation services.

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About the Author: Melody Dalisay
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